The Marketing Excellence Award provides recognition for an organisation that has achieved outstanding results through key initiatives that demonstrate leadership and commitment to excellence in marketing and public relations.
Entry to this Award is open to all organisations across the corporate, government, community and not-for-profit sectors in Australia that have a significant footprint in Western Australia.
In preparing entries, organisations should include details of one or more major marketing or public relations initiatives, for example:
This category is for the organisations which are being marketed, not the marketing agencies involved in the initiative.
In determining the winner of this Award, judges will consider the extent to which initiatives described:
The Livestock Collective
The Livestock Collective were incredibly proud to have won the 2019/2020 AIM WA Pinnacle Awards for Marketing Excellence. Managing Director of The Livestock Collective Holly Ludeman never expected a single idea to create such an impactful movement. The Livestock Collective continues to focus on transparency and has grown into a well-respected and trusted organisation within the agricultural community, making real changes every single day. Project Manager Kate Bishop who led the campaign along with Ms Ludeman said, “It’s been a humbling experience to win the award, especially being a small start-up agriculture company. Breaking into the marketing world to talk about those non-sexy topics like live export has been a real win for the industry as a whole.
Marketing Excellence Award Winner 2019/20
Each Award category will comprise of a judging panel of between six to eight business leaders with expertise relevant to the Award. The judges will consider entries against the stated judging criteria and produce a shortlist prior to determining the category winner. For more information click here.
The recipient of this Award will receive leadership and management training to the value of $20,000 to donate to a charity of their choice*, as well as an engraved Pinnacle trophy.
*Refer to the Eligibility Criteria and Terms and Conditions.